Opleiding: Managing Technology for Innovation

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Learning purpose

European School of Management and Technology (ESMT) and Rotterdam School of Management (RSM) have developed a joint executive education programme for managers working in R&D environments. The goal is to help executives who are responsible for innovation within their respective company expand their general management and leadership competencies – with a strong focus on the management of technology and innovation. The overall theme will be to improve the innovation process by creating the context in which innovation can thrive.

A unique feature of the programme is that it is designed to be attended by small teams from a variety of (noncompeting) companies who can learn from each other’s practices as well as the expert faculty team.

Participants in ‘Managing Technology for Innovation’ will:

• Learn how to improve the creation and implementation of their company’s technology strategy
• Explore ways to overcome organisational issues hampering innovation
• Learn from the R & D practices of other (non-competing) companies.

Target audience

The target audience for the programme is managers and specialists responsible for technological innovation within their organisation. With an engineering/science background, participants are typically employed in the R&D function in job roles including product development managers, cluster and team leaders. People at the interface of R&D and other functions such as product marketing managers will also benefit from the programme.

Faculty

Francis Bidault
Francis Bidault is a full professor at European School of Management & Technology (ESMT)and the director of the ESMT MBA Program. Before joining ESMT he was a professor of Strategy and Innovation Management at Theseus Institute and EDHEC Business School and the Dean of the Theseus MBA program. His special area of expertise covers industry analysis, the management of alliances and the management of innovation.

He has published extensively. His most recent books are Leveraged Innovation, Macmillan, 1998, Trust: Firm and Society, Macmillan, 1997, Technology Pricing: From Principles to Strategy, Macmillan, 1989 and Le Champ Stratégique de l'Entreprise, Economica, 1988. He is the author of several case studies, three of which received an award (EFMD 1995, 1991, CCMP Paris 1987). Francis Bidault was recruited as a member of the jury on the international Innovation award at PriceWaterhouseCoopers in January 2000. His research interests are currently focused on how companies develop and exploit their technology base, especially through strategic alliances and how they improve new product development processes.

Jan van den Ende
Jan van den Ende is a professor of technology and innovation management at Rotterdam School of Management, Erasmus University. He holds the Endowed Chair of Management of Technology and Innovation.Jan’s expertise is in innovation management, with special emphasis on internal and external idea generation and management, joint project teams between firms, and the effects of design. Jan has also done extensive research in the organisation of system innovation, particularly governance of complementary product and service development. In his research, Jan works with companies such as Shell, FrieslandCampina, Unilever, ASML, and many others.

Jan has extensive teaching experience in executive programmes (both in-company and in the Executive MBA programme). He has published in the Harvard Business Review and numerous academic journals. Read more

Dates / Fees

Dates: 10 – 12 October 2011, RSM Campus, Rotterdam Fee: € 6,000.– per participant (a company sending the maximum team size of 5 participants receives the 5th place at no extra charge). Location: ESMT Campus, Berlin and RSM Campus, Rotterdam

Programme

Module 1 (Berlin, 3 days): Formulating a Technology Strategy

The first module brings together the topics of Strategy, Innovation and Business Management. Participants will also spend time scoping their projects under the guidance of expert faculty and planning their next steps.

Module 2 (Rotterdam, 3 days): Implementing a Technology Strategy

The second module will focus on identifying and solving the issues related to implementing an innovation strategy. Topics will include: idea generation, programme and process management in innovation, and cross-cultural differences in innovation.

In between the modules the participating teams will work on their innovation-related project and have access to and receive guidance from an expert coach (selected from the faculty team).

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Opleiding kerngegevens

Name institute

Rotterdam School of Management, Executive Education

Course location(s)

Rotterdam, Berlin

Number of meetings

6

Open enrollment

Yes

In Company/ Tailor-made possible

No entry

Start dates per year

1