Vergelijkbare opleidingen
Master Program: Executive Master in Marketing and Sales (emms) with SDA Bocconi
Learning purpose
emms offers the sum of distinct approaches while blending complementary competencies.The emms programme aims to enable you to tackle key issues in marketing and sales management. Successful marketing means looking to the future, anticipating it, grasping opportunities that need to be developed, and unfurling successful strategies before and better than your competitors. Successful sales management means bringing products and services to the market precisely when the market is ready to buy them.
Target audience
The Executive Master in Marketing and Sales (emms) programme is aimed at energetic, forward-minded executives looking to improve their competences and skills in the field of marketing and sales.
Programme
Programme curriculum includes core fundamentals, such as Marketing Management and Sales Management, as well as ten advanced courses, such as Strategic Marketing & Business Intelligence and Marketing of Innovations, which will improve participants’ understanding of specific marketing and sales management activities. The programme is spread over 14 months with a blend of residential modules in Milan, Barcelona and Madrid, as well as distance learning sessions. Upon course completion, participants will receive a joint degree from ESADE and SDA Bocconi, and will have access their extensive alumni network, as well as to an ever growing emms alumni network.
Entry Requirements
emms is designed for participants with a university or bachelor's degree, with at least 2 years of work experience, and with a proven knowledge of English (TOEFL or equivalent English proficiency test).
Opleiding kerngegevens